Cosmoprof Trend #5 Eco-Favs, Still Struggling to Get Attention
This entry was posted on August 22, 2011.
Cosmoprof Trend #5
Eco-Favs – Still Struggling to Get Attention
I am a die heart Eco Organic user of all products. I love the all-natural products as you all know. At Cosmoprof I saw a handful of Organic/All-Natural product companies trying to introduce their pure products but for some reason this category is a difficult one. Even larger companies like Zotos International, a leading manufacturer in hair care products, is launching their Pure natural lines. Will they get the fan fare? Is Organic and All-Natural really mainstream. Only time will tell. Maybe soon this category will grow and women will ask for it. I can say post show that it still maybe a little while.